Modernize Your Marketing
If you want to sell your home fast, you have to be up to date with your marketing techniques. Easy access to the Internet has sped up both the buying and selling process. Buyers and sellers alike can conduct all of their research online. This means that you have to do everything you can to make sure your home stands out from the rest. Luckily, online marketing can cost little to no money and yield great results.
Within each marketing method that you use, make sure to deliver a strong clear message and great pictures. Here are a few of our favorites:
Online Classified Sites- The modern day classified ad is online. Try using free marketing sites like Craigslist. Include an attention-grabbing headline, photographs, and sufficient information about the property (number of bedrooms, bathrooms, square footage, etc.).
Blogs- Blogs are an easy way to simply talk about yourself and what you’re doing. If you have a blog, make sure you’re posting about the home you have for sale. You can attach the link to your blog in your emails, on your Facebook wall, or anywhere else you can think of.
Social Media- If you have a personal Facebook page, make sure you are posting about your home for sale regularly to create buzz. You never know whom you have in your social network that either knows someone looking for a house, or looking to buy themselves. Facebook is the leader of the pack when it comes to social media. However, you should also utilize websites like Twitter, LinkedIn, Instagram, and Pinterest.
Real Estate Search Engines- Try and advertise your home on the nation’s largest search engines for real estate such as Realtor.com, Zillow, or Trulia. The key to success here is to make sure that your home pops up right away and at the top of the search page.
Remember, you have to advertise where your audience is. Today, homebuyers are on the Internet, plain and simple. Post your home all over the Internet and you’re sure to increase your response rate.
“Buyers and sellers alike can conduct all of their research online. This means that you have to do everything you can to make sure your home stands out from the rest.”